Electronic commerce A managerial perspective
Turban, Efraim.
Electronic commerce A managerial perspective - 713 páginas
Estado de conservación: Bueno Estado de integridad: Completo
Overview of electronic commerce, E-marketplaces: structure, mechanisms, economics and impacts, Retailling in electronic commerce: products and service, Consumer behavior, online market research, adn customer relationship management, Online advertising, Company-centric b2b and e-procurement, Public b2b exchanges and portals, E-supply chains, collaborative and intrabusiness ec, E-government, e-learning and other ec applications, Mobile commerce and pervasive computing, Auctions, E-commerce security, Electronic payment systems, Order fulfillment, content management, and other support services, E-commerce strategy and global ec, Launching a seccessful online business, Legal, ethical and societal impacts of ec, Building e-commerce applications and infrastructure, Infrastructure for electronic commerce, Web page design and creation, Web programming, Software agents.
9780130094933
025.04 / T931e
Electronic commerce A managerial perspective - 713 páginas
Estado de conservación: Bueno Estado de integridad: Completo
Overview of electronic commerce, E-marketplaces: structure, mechanisms, economics and impacts, Retailling in electronic commerce: products and service, Consumer behavior, online market research, adn customer relationship management, Online advertising, Company-centric b2b and e-procurement, Public b2b exchanges and portals, E-supply chains, collaborative and intrabusiness ec, E-government, e-learning and other ec applications, Mobile commerce and pervasive computing, Auctions, E-commerce security, Electronic payment systems, Order fulfillment, content management, and other support services, E-commerce strategy and global ec, Launching a seccessful online business, Legal, ethical and societal impacts of ec, Building e-commerce applications and infrastructure, Infrastructure for electronic commerce, Web page design and creation, Web programming, Software agents.
9780130094933
025.04 / T931e